Growth & Brand · Open role

Performance Marketing Manager

Remote, India
Location
Full-time
Employment type
4+ years
Experience
Sep 2026
Posted

You'll own performance marketing strategy for a portfolio of client accounts, spanning paid media planning, first-party data architecture, and measurement - including the incrementality testing that tells us whether platform-reported ROAS is actually real.

This role sits close to our data & compliance practice, since consent architecture and targeting strategy have become the same conversation in 2026. You won't be doing compliance work yourself, but you'll need to understand it well enough to design campaigns around it from day one.

What you'll do

  • Own paid media strategy and execution across Google Ads and Meta for a portfolio of client accounts.
  • Design consent-aware first-party data capture and server-side tracking implementations with engineering.
  • Build and run incrementality tests to validate platform-reported ROAS against real lift.
  • Develop cohort and contextual targeting strategies as primary tools, not compliance-driven fallbacks.
  • Report on campaign performance to clients with a clear, honest read on what's modelled versus observed.
  • Stay current on platform changes, privacy regulation and measurement best practice.

What we're looking for

  • 4+ years of performance marketing experience, with hands-on Google Ads and Meta budget management.
  • Experience with server-side tracking or Conversion API implementations.
  • Working understanding of incrementality and holdout testing methodology.
  • Comfort presenting performance data directly to client stakeholders, including uncomfortable numbers.
  • Experience managing meaningful monthly ad spend across multiple accounts.

Nice to have, not required

  • Experience with marketing mix modelling (MMM) tools.
  • Familiarity with India's DPDP Act and its implications for ad targeting.
  • Experience in a D2C, retail or BFSI marketing context specifically.
What we offer

The essentials for this role

Family health insurance
Comprehensive cover for you and your immediate family, plus mental health support.
Annual learning budget
For courses, certifications and conferences - with a manager who checks in when it's going unused.
Home-office setup stipend
A one-time stipend for remote-role home-office setup, plus quarterly in-person team sessions in New Delhi.
How hiring works for this role

Four steps, two to three weeks, an answer either way.

01

A 30-minute intro call

With the hiring manager directly - a real conversation about the role and what you're looking for next.

02

A live campaign audit exercise

Review an anonymised client account's performance data and present what you'd change - a paid exercise scoped to about three hours.

03

A working session with the team

Meet the people you'd actually work with and ask them anything - this goes both ways.

04

A final conversation and a decision

A closing call with a practice lead, followed by a decision within a week either way.

Questions about this role

Frequently asked

Yes - this role is remote-eligible anywhere in India, with occasional travel to New Delhi for quarterly team sessions and major client planning meetings.

Primarily Google Ads and Meta, with growing work on server-side tracking (Conversion APIs) and first-party data platforms. Deep hands-on experience with both major platforms is expected.

Working knowledge, not legal expertise - we'll pair you with our data & compliance practice lead on consent-architecture questions. What matters is understanding how consent requirements shape targeting and measurement decisions.

Against validated incrementality, not just platform-reported ROAS - part of the role is building the measurement discipline to tell the difference, for your own accounts and for client reporting.
Other open roles

You might also be a fit for

See all roles →
Ready to apply?

If you'd rather validate your ROAS than just report it, let's talk.

Send us your details below. We review every application personally and respond within a week, either way.

Apply for this role →
Apply Now →